Drayer Ink

Research

  • Target Audiences

    Target Audiences

    Whether we like it or not, board games are a product, and products are designed to appeal to a certain sector of the population, whether niche, hobby, or mass – understanding the audience, and the part we want to target, is an essential part of the process.

  • Thematic Design

    Thematic Design

    Last night on the Meeple Syrup Show, we had the lovely Sarah Shipp as our guest to talk about how to start a thematic design her way. Here’s a bit about mine!

  • Playing Games – Akrotiri

    Playing Games – Akrotiri

    Here’s a story about Akrotiri, or how I met my favourite game – AND ONE OF THE DESIGNERS

  • Tidepool Tour, pt.4 – the aftermath

    Tidepool Tour, pt.4 – the aftermath

    I was thrilled to be offered a tour of the tide pools around the Cape Perpetua Marine Reserve. This is the story of that tour in several parts.

  • Tidepool Tour, pt.2 – the prelude

    Tidepool Tour, pt.2 – the prelude

    I was thrilled to be offered a tour of the tide pools around the Cape Perpetua Marine Reserve. This is the story of that tour in several parts.

  • Short Circuit – getting the buzz going

    Short Circuit – getting the buzz going

    The first game George and I ever designed together was based on an idea I had about electronic circuits. We played a few variations on the original game, then literally and figuratively shelved it. Now, years later and with a lot more game design experience under our belts, we are reworking it. First of all,…

  • Intertidal Survival – Characters

    Intertidal Survival – Characters

    When I came up with the concept for my “rockpool” game, I imagined that everyone was playing as a crab, but I very quickly decided that I needed multiple species. Here are the top 6!